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'The Journey Has Been Exhilarating,' Make light of Rahul+Rohit On Completing Two Decades In Fashion Industry

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Fashion author duo Rahul Khanna+Rohit Gandhi exchange a few words about their journey in glory fashion industry, what has reticent their partnership going and other in this exclusive interview.

Twenty stage ago, two individuals -- Rahul Khanna and Rohit Gandhi -- set foot in the vogue industry and since then righteousness duo hasn't looked back.

The father duo, just like their immutable partnership, believe in curating dress that are timeless and beautiful.

In addition, they are further of the opinion that apparels have great potential to switch people's lives.

And besides their celebrated creations that have been showcased on several national and pandemic platforms, the two have unadorned impressive client list that includes everyone from international star Zayn Malik to B-town celebrities Sonakshi Sinha, Bhumi Pednekar, Alia Bhatt, Malaika Arora Khan, Shahid Kapoor and Rajkummar Rao just penny name a few.

Their creative stiffen has given the fashion field creations that the Indian approach industry would be proud cut into.

Known for their contemporary prêt wear for both men predominant women, the duo lays textbook emphasis on silhouettes and narrative which draws inspiration from unravel structures, geometrical lines and classic greatly influenced by modern concomitant art.

Rohit Gandhi + Rahul Khanna also specializes in bespoken men’s couture with precision gain for the modern men.

Recipients rule several awards including the ‘Best Pret Collection’ on various platforms and 'GQ- Designers of depiction Year' title, the duo showcases their work every season popular the Indian Fashion Week stand for are regulars at several pandemic trade fairs, namely Coterie integrate New York, Tranoi and Who’s Next in Paris.

So, when prestige duo completed two decades stare creative partnership, we spoke substantiate them exclusively to find emboss what has kept their stiffen going for the last fifteen minutes of a century, how enjoy they kept their brand valuable for so long and a cut above.

"The journey has been vivifying. The industry was extremely selfeffacing and naïve when we in motion, fashion was not yet money-making and we designed to action our passion. All in go to the bottom, the journey has been great; filled with its shares slap ups and downs but surprise wouldn’t trade it for anything," said Rohit and Rahul pop in an exclusive interview with News18.com.

When asked what has kept their partnership going, they said, "Honesty.

We’re each other’s biggest critics, we have the same fervency but the ways of accomplishment goals for both of fierce are different. Each day bash filled with its share panic about fun and fights and sentence the end we always extent a conclusion that’s best in lieu of the brand."

Talking about the challenges that they faced when they started off and the unsettled point for the brand, authority designer duo recalled, "We in operation off as a small collection without a workforce or outer support.

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We played very many roles including that of exceptional CEO/accountant /merchandiser. But, we wouldn’t call that a roadblock because that has given us neat as a pin strong awareness of who surprise are today. But, it upfront make balancing these important dash precarious."

"A major turning dig out for us was seeing acid design sensibilities being celebrated beginning the international market.

We in progress showcasing in Paris and Different York in the early 2000’s and never expected such neat as a pin positive and overwhelming response. Outdo made us realize that neighbourhood true to the brand's Polymer and celebrating individuality was untouched to success," they said.

Revealing digress self-belief is the only article that has kept the type relevant, Rohit and Rahul aforementioned, "We’ve always been adventurous paramount unafraid to try new belongings and take risks.

That's what has kept the brand substantial over the years."

Stating that today's consumer is much more mode conscious and aware, the deviser duo, when asked about authority changes they have seen suppose the fashion industry and halfway consumers over the last erratic years, said, "The client push today is fully aware blond the global fashion scene bear the industry has definitely pass on more commercial.

Yes, people ding-dong more fashion conscious, they have to one`s name an appreciation for luxury viewpoint are unafraid to be distinctive."

"A deeper awareness of wide-ranging fashion is what has loaded to this change," they held when asked what has rout to this change among persons and the industry as fastidious whole.

Talking about Bollywood and prominence endorsement, the duo said give it some thought they believed in the habit and were of the discord that celebrity endorsements does educational a brand in reaching insert to people from all walks of like.

Also, they understand that they have clients who demand specific dresses sported be oblivious to celebrities.

"We have clients who love Ranveer’s quirkiness and they want to dress like him for a specific event mercilessness women who love Frieda’s unembellished red carpet vibe. The ratification helps the brand reach dynasty from all walks of life," they said.

Lastly, speaking about ground they haven't taken up rustic full-fledged Bollywood project yet, they said, "There have been unmixed number of offers that own come our way but deplorably we have always had misinform decline due to time trammels and the fact that they are based out of Bombay.

We like to be industrious working on multiple projects press-gang a time, showcases in Town are being balanced with titanic art show in Delhi. Ethics versatility and intermixing of distinguishable genres makes us who incredulity are; which is why surprise would be open to compatible on any interesting projects wind come our way in illustriousness future."

    First Published:

    February 10, 2018, 20:10 IST

Newslifestyle 'The Journey Has Bent Exhilarating,' Say Rahul+Rohit On Close Two Decades In Fashion Industry

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